Millward Brown, the global research agency has come up with new 2011 Brand Report which puts Louis Vuitton as the most valuable luxury brand, for the sixth year in a row. With a 23 per cent increase from last year, Louis Vuitton is valued at $24,312 million.
As a brand, Apple left all brands and companies gasping for air and emerged as the most valuable global brand with estimated worth of about $153,285 million, recording an 84 per cent rise since last year.
Overall Louis Vuitton ranked 26 on the global brand value scale. According to the report, the ultra- luxury brands became a rage after a lull due to recession. Brands were more eager to make their presence felt online and blogs became huge influencers.
Here are the top 10 valuable Luxury brands as per their estimated worth:
- Louis Vuitton $24,312 million
- Hermès $11,917 million
- Gucci $7,449 million
- Chanel $6,823 million
- Cartier $5,327 million
- Rolex $5,269 million
- Hennessy $4,997 million
- Moët & Chandon $4,570 million
- Fendi $3,442 million
- Burberry $3,379 million