Bollywood beauty and actress Kareena Kapoor is new brand ambassador of Lavie range of handbags. Soon Kareena will also be seen in brands TVC and press ads which will revolve around theme ‘Me, Myself & I’.
Sandeep Goenka, Business Head of the brand says, “We offer trendy and accessible handbags for today’s jet-setting women. Our campaign reflects the various moods of Kareena Kapoor through the concept ‘Me, Myself & I’.”
Bebo excitedly adds that this brand has over 200 designs to match her myriad moods. “We women do have our share of ups and downs. Nothing can lighten the mood better than a great accessory. I am Lavie, which means life,” she says.